Understanding the Sharp Decline in Graduate Job Opportunities in the UK

May 17, 2024

In recent months, the UK’s graduate job market has experienced a significant downturn, outpacing the slowdown in the broader labour market. According to data from Adzuna, as of February ‘24, the number of available positions for university graduates plummeted by 30.2% compared to the previous year, nearly double the 15.1% decrease seen across all job sectors. This trend poses serious concerns about the long-term investment in and sustainability of the workforce.

The Economic Backdrop

The decline in graduate opportunities is a direct consequence of the economic challenges facing the UK. The economy entered a recession last year, prompting employers to tighten their belts and scale back on hiring. The Bank of England’s aggressive interest rate hikes, the highest in 16 years, were designed to curb inflation but have also cooled wage growth, affecting the job market.

Impact on Graduates

For recent university leavers, this environment has resulted in a notably harsh job landscape. Graduates are entering a market that not only offers fewer opportunities but also shows stagnation in salary growth. The year-on-year wage increase for new job listings stood at a mere 3%, the lowest in three years, with graduate salaries showing no increase at all in 2024.

The Broader Implications

This downturn has broader social implications as well. The number of young people aged 16 to 24 who are economically inactive — neither working nor in education or training — remains significantly elevated. Despite a slight decrease from last year’s peak, the current figures are still 7.5% higher than the previous year, indicating a large pool of untapped potential and talent.

Employers’ Caution

The current economic climate has led many businesses to adopt a cautious approach to hiring. This is particularly true for entry-level positions, which are often seen as riskier investments during uncertain times. According to the Recruitment & Employment Confederation (REC), this cautiousness is reflected in employers’ low confidence in the economic outlook, affecting their hiring and investment decisions.

What Needs to Change?

For the job market to improve for graduates, economic conditions need to stabilise, allowing businesses the confidence to invest in new talent. Lower interest rates and supportive fiscal policies could provide companies the necessary “wiggle room” to increase hiring. Investing in entry-level positions is not just about filling jobs; it’s about nurturing the future of the industry and supporting economic recovery and growth.

Graduate Coaching is vital for graduates 

In this challenging job market, the role of a graduate coach becomes increasingly vital. A graduate coach offers personalised guidance and support to navigate the complexities of finding employment amidst economic downturns and competitive job environments. 

They help graduates understand the nuances of the job market, refine their graduate CVs to beat applicant tracking systems and prepare strategically for interviews.

Importantly, coaches can help identify skills gaps and recommend ways to bridge them, often suggesting relevant courses or certifications that can make a candidate more attractive to potential employers. 

They also provide invaluable networking advice, connecting graduates with industry professionals and potential mentors. In essence, a graduate coach doesn’t just help a graduate find any job; they strive to find the right job that aligns with the graduate’s long-term career goals. 


The challenges faced by recent graduates in finding suitable employment are symptomatic of broader economic issues. However, they also highlight the need for businesses to plan long-term workforce strategies that include investing in new talent. As the economic landscape evolves, it is imperative for both policy makers and business leaders to create conditions that encourage hiring and support the integration of young professionals into the workforce. Without such efforts, the risk is not just to the graduates of today but to the economic and social fabric of tomorrow.

Featured image by Monstera Production from Pexels

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