If you’ve just finished university and are struggling to land that first role, you’re not imagining it: the graduate job market really is the toughest it’s been in a generation.
Recent reporting in The Sunday Times highlights how PwC — consistently ranked one of the UK’s top graduate employers — is cutting 200 graduate hires this year. That’s a 13% drop, and the trend isn’t isolated. Across professional services, graduate vacancies are expected to fall from 6,500 in 2023 to fewer than 4,500 in 2025. And according to High Fliers research, this is the fourth consecutive year of decline in graduate recruitment — something not seen in 30 years!
So where does that leave fresh graduates with no experience? Unfortunately, at a disadvantage.
Why Fresh Graduates Are Struggling
1. You’re Competing With Past Cohorts
High Fliers research shows that up to 50% of graduate programme places go to candidates from previous years. These are applicants who’ve already gained a year or two of internships, part-time roles, or freelance work. That puts this year’s graduates who do not have meaningful experience at an immediate disadvantage.
2. AI and Offshoring Are Shrinking Entry-Level Jobs
AI is automating many of the repetitive tasks that used to be given to new grads. On top of that, some firms are offshoring junior roles to cut costs. The result? Far fewer true “entry-level” opportunities.
3. Employers Expect More, Train Less
With more than 140 applications per vacancy, companies no longer feel the need to train graduates fresh out of university. They want candidates who can hit the ground running — with skills, adaptability, and professional polish already in place.
Why a Graduate Coach Is More Important Than Ever Before
In this environment, waiting for the job market to get easier isn’t a strategy. If you’re a new graduate, you need to stand out — and that’s where Graduate Coach comes in.
- Level the Playing Field
Here at Graduate Coach, we have developed internship programs alongside our career coaching program, to ensure you gain the experience needed to compete with the graduates who have experience. - Master Modern Hiring Tools
From ATS to AI-powered CV filters to online assessments, the hiring process has changed. Or coaches will teach you how to beat these systems and showcase the adaptability employers are desperate for. - Accelerate Your Learning Curve
Since entry-level training is drying up, you can’t rely on the workplace to teach you the basics. we provide that guidance — preparing you to present, network, and perform like someone with experience. We’ll continue to mentor you as you settle into your new role. - Boost Confidence in a Tough Market
Rejection is tough. Having someone in your corner who gives feedback, accountability, and encouragement helps you stay motivated and resilient in the toughest graduate job market in years.
The Bottom Line
Yes, fresh graduates without experience are at a disadvantage right now. The combination of fewer vacancies, tougher competition, and AI-driven disruption has made the job hunt more brutal than ever.
But this doesn’t have to define your future. With the right support, strategy, and skills, you can break through. A graduate coach can give you the edge you need — helping you secure that first role faster, build confidence, and make sure you’re not left behind while others pull ahead.
Contact us today to enquire about oour services.
Featured image: George Pak